Company Description Wire Monster is a dynamic marketing and advertising company located in Mohali, India. Renowned for delivering innovative marketing solutions, Wire Monster helps businesses achieve their growth objectives. The company is dedicated to creating impactful campaigns and driving results through strategy, creativity, and in-depth analytics. Role Description We are hiring a PPC Executive for a full-time on-site role located in the Mohali district. As a PPC Executive, you will manage and optimize pay-per-click campaigns across various platforms. Your responsibilities will include researching keywords, creating targeted ad campaigns, analyzing metrics, and tracking performance to ensure maximum ROI. You'll also collaborate with the marketing team to align strategies with broader business goals. Qualifications Experience in setting up, managing, and optimizing PPC campaigns on platforms like Google Ads, Bing Ads, or similar Knowledge of keyword research, ad copywriting, and audience targeting Proficiency in tools like Google Analytics, Google Tag Manager, and other digital marketing tools Strong data analysis and performance tracking skills Excellent communication and problem-solving abilities Ability to work independently and deliver on tight deadlines Familiarity with A/B testing and conversion rate optimization is a plus Bachelor's degree in Marketing, Business, or a related field is preferred