Ad Operations Analyst

About the Role

This entry-level opportunity is ideal for recent graduates with strong quantitative skills who are eager to build a career in digital marketing and advertising technology.

You will work with campaign data, monitor key performance metrics, and contribute to continuous optimization initiatives across multiple advertising platforms.

Responsibilities

• Set up, manage, and monitor digital advertising campaigns across multiple marketing platforms.
• Track key performance indicators such as CTR, CPA, ROAS, and other campaign metrics to identify optimization opportunities.
• Analyze campaign data daily and recommend data-driven improvements to maximize performance.
• Troubleshoot campaign delivery issues and ensure smooth execution throughout the campaign lifecycle.
• Collaborate with internal teams to implement campaign strategies and improve operational efficiency.
• Build reports, dashboards, and performance summaries using Excel, Google Sheets, and advertising platform reporting tools.
• Conduct ongoing testing of creatives, audience targeting, bidding strategies, and other campaign variables to improve results.
• Maintain high levels of accuracy while managing recurring campaign management and reporting tasks.

What You'll Need

• Bachelor's or Master's degree, preferably in a STEM discipline such as Mathematics, Engineering, Economics, Physics, Computer Science, or a related field.
• Strong analytical and quantitative skills with confidence working with numbers and datasets.
• Excellent written and verbal English communication skills.
• High attention to detail and commitment to producing accurate work.
• Strong problem-solving abilities and willingness to learn new tools and technologies quickly.
• Proficiency with spreadsheets, including Microsoft Excel and Google Sheets.
• Ability to manage repetitive operational tasks while maintaining focus and accuracy.
• Strong organizational and time management skills in a fast-paced remote environment.

Resume Tip

Highlight your analytical and problem-solving skills, as well as your experience with digital advertising platforms and tools.