Sales Marketing Executive

About the Role

The Sales Marketing Executive role at Logilite Technologies involves planning and executing marketing and sales activities to promote the company's ERP solutions and services to small and medium-sized business clients.

Daily responsibilities include conducting market research, identifying potential customers, generating leads, presenting solutions, and following up to close opportunities.

The Sales Marketing Executive will collaborate with the technical and consulting teams to create targeted proposals, support product demonstrations, and ensure consistent messaging across all outreach channels.

Key Responsibilities

• Conduct market research to analyze industry trends, customer needs, and competitive offerings.
• Identify potential customers and generate leads to promote Logilite's ERP solutions and services.
• Present solutions to prospects and follow up to close opportunities.
• Collaborate with the technical and consulting teams to create targeted proposals and support product demonstrations.
• Maintain client relationships and track performance metrics.
• Contribute ideas to refine market strategies and campaigns.
• Manage pipelines, negotiate agreements, and achieve revenue targets.

Skills & Qualifications

• CRM Tools
• Market Research
• Sales
• Data Analysis
• Market Planning
• Reporting
• Marketing
• Bachelor's degree in Business, Marketing, Management, Information Technology, or a related field.
• Experience in B2B technology or ERP solutions, especially for SME clients.
• Ability to work independently, meet deadlines, and coordinate with cross-functional teams.
• Comfort with CRM tools, basic data analysis, and reporting to track sales and marketing performance.

What You'll Learn

This role offers the opportunity to develop strong market planning and marketing skills, as well as sales and communication skills.

You will learn how to analyze industry trends, customer needs, and competitive offerings, and how to create targeted proposals and support product demonstrations.

You will also gain experience in managing pipelines, negotiating agreements, and achieving revenue targets.

Resume Tip

When applying for this role, make sure to highlight your experience in B2B technology or ERP solutions, especially for SME clients.

Include specific examples of successful sales and marketing campaigns you have led or contributed to, and be prepared to discuss your market research and analysis skills.