Digital Marketing Specialist / WordPress Developer

About the Role

As a Digital Marketing Specialist / WordPress Developer at Sryde Digital Marketing, you will be responsible for creating and implementing digital marketing campaigns across various social media platforms, including Instagram and Facebook. You will also be involved in the development and maintenance of our company website using WordPress. Your primary goal will be to increase brand awareness and drive website traffic through strategic marketing and web development efforts.

Key Responsibilities

• Develop and execute digital marketing campaigns across social media platforms, including Instagram, Facebook, and Google Ads.
• Design and create visually appealing graphics and content for social media and website using graphic design skills.
• Write compelling copy for social media and website content, ensuring it aligns with our brand voice and messaging.
• Develop and maintain our company website using WordPress, ensuring it is user-friendly, visually appealing, and optimized for search engines.
• Monitor and analyze website traffic and social media engagement metrics to inform future marketing strategies.
• Collaborate with the team to brainstorm and implement new marketing ideas and initiatives.
• Stay up-to-date with the latest digital marketing trends and best practices, applying this knowledge to improve our marketing efforts.

Skills & Qualifications

• Degree in Marketing, Communications, or a related field.
• Proficiency in WordPress development and maintenance.
• Experience with social media marketing, including Instagram, Facebook, and Google Ads.
• Strong graphic design skills, including proficiency in design software such as Adobe Creative Cloud.
• Excellent copywriting skills, with the ability to create compelling and engaging content.
• Familiarity with SEO principles and best practices.
• Basic knowledge of web development principles and practices.

What You'll Learn

In this role, you will have the opportunity to develop a wide range of skills in digital marketing, web development, and graphic design. You will learn how to create and execute effective marketing campaigns, develop and maintain a website, and analyze metrics to inform future strategies. This role is ideal for someone looking to start their career in digital marketing or web development, as it offers a comprehensive learning experience and the opportunity to work on real-world projects.

Resume Tip

When applying for this role, be sure to include specific examples of your digital marketing and web development experience. This could include metrics such as website traffic increases or social media engagement rates, as well as descriptions of your role in developing and executing marketing campaigns. By providing concrete examples of your skills and experience, you will be able to demonstrate your value as a candidate and increase your chances of landing an interview.